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Anticipate Customer Needs & Improve Customer Loyalty

Succeeding in retail is a challenge. Markets change constantly, customers are more demanding, and competition reacts at the speed of light. To win, leading retailers must anticipate customers' needs by using techniques, including astute multi-channel merchandising programs, that will make customers return for more. The second in a series of reports from the Economist Intelligence Unit reveals the techniques. Log-in required.

Read Part Two of the Three-Part Report

Woman Shopping

UNDERSTAND YOUR CUSTOMER & DELIVER A UNIQUE SHOPPING EXPERIENCE

Winning in retail requires understanding the customer. The first in a three-part series of reports by the Economist Intelligence Unit reveals how you can better connect with customers' lifestyle needs and demands – to successfully deliver not only the right products, at right time, for the right price, via the right channel, but also a fresh, relevant shopping experience that builds customer loyalty.

Read part one of the three-part report (PDF, 1.3 MB). Log-in required.


How Agile Retailers Inspire Customers

Store Using SAP for Retail French Connection
The French Connection Group retuned its brand and manage growth with stable reporting; fast, easy access to sales; and financial, inventory, and other support information from SAP for Retail. See how (PDF).
Customer at Checkout REWE Group
Tasked with ensuring fast, accurate settlement of vast numbers of invoices, this retail payment agent replaced a homegrown application with SAP software and is seeing the benefits. Find out more (PDF).
Couple Shopping Room & Board
SAP software is helping this Minneapolis furniture retailer deliver a superior customer experience through improved business intelligence and a better understanding of its customers. Read the story (PDF).
Woman Shopping Pantaloon Retail (India)
SAP is helping this retail innovator – voted "International Retailer of the Year" by the National Retail Federation – use IT to help differentiate its brands. Read how (PDF).
Man Shopping KarstadtQuelle
Europe's leading department store is leveraging better understanding of its customers and its business thanks to SAP Supplier Relationship Management. Read the success story (PDF).
Watch customer videos.

Succeeding in Retail Management

Window Shoppers Harrods Integrates Processes to Reduce Costs
See how Harrods is using SAP solutions to standardize core business processes, implement automated and integrated solutions, and optimize IT resources to reduce costs. Watch the video.
Grocery Store Employee Brookshire Improves Decision Making
With 160 supermarkets and 12,000 employees in the southeastern United States, Brookshire Grocery is using SAP solutions to improve decision-making by delivering information to store operators faster. Watch the video.
Customer at Checkout The Home Depot Gains Data Visibility
Learn how The Home Depot is using SAP for Retail to streamline business processes, gain consistent and full visibility of inventory data, and improve customer experiences. Watch the video.

SAP RETAIL INNOVATIONS

Demand Insight and Innovations
By unlocking your point-of-sale data and assembling a complete picture of buying behavior, demand insight services enable you to maximize business performance and deliver value to your shoppers. Learn more.

Spotlight on Fashion Retail

Fashion retailers can win customer's hearts and wallets by understanding consumer desire, anticipating demand, and inspiring consumers with exciting products. Read more (PDF, 200 KB). Log-in required.

OPTIMIZE. COLLABORATE. TRANSFORM.

Discover how your business network can become more seamless and flexible for a more successful business.

Financial Excellence
Discover how you can translate financial excellence into business performance. Learn more.

Best People & Talent
Discover how companies find, develop and retain the best people and talent. Learn more.

Strategic IT
Explore how delivering efficiency, insight, and flexibility enables IT to help close the gap between business strategy and execution. Learn more.

Responsive Supply Networks
Rethink business-as-usual supply chain approaches and move toward a collaborative decision environment to achieve higher customer satisfaction and profitability. Learn more.


SAP EVENTS

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SAP COMMUNITIES


Business Process Expert Community
Join an SAP Business Process Expert community designed specifically to target the needs of the retail industry. To learn more or join a retail dialogue, register for this unique community.

Unsurpassed Expertise for Midsize Companies

Discover the business-building benefits of SAP solutions for midsize enterprises. Easy to implement and use. For fast ROI.

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Contact Us

Start a conversation with SAP about our retail solutions. You can:

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