Consumer products 1-2-3

Be first to market, maximize ROI, and deliver stellar customer service

No matter what size your business, you want to hit all three targets. See how successful you can be when you rely on consumer products software designed to support speed and innovation – from idea to launch.

The potential benefits?

Higher percentage of revenue from new products
Increased brand recognition and loyalty
Sustained incremental revenue from promotional spend
Faster response to demand
Increased service levels and customer satisfaction
Optimized total inventory turnover
Reduced manufacturing, distribution, and transport costs

Newell-Rubbermaid: delivering innovative products ›

Illustration of dispenser bottles representing consumer products

Explore our solutions

Learn how SAP solutions support the consumer products industry – and how we can help you succeed.

Consumer selects Kraft products at local grocery store

Kraft: Driving Strategic Growth

See how Kraft reduced costs, consolidated processes, and fueled growth.

Watch the 3-minute
customer video ›

Executive makes critical decision for his consumer products company

P&G: Leveraging Real-Time Data for Results

See how P&G relies on in-memory computing to make fast, profitable decisions.

Watch the 2-minute
customer video ›

Baker uses King Arthur Flour made available with the help of SAP consumer product software

King Arthur Flour: Leveraging
Cloud-Based BI

See how this midsized company gained immediate access to data using on-demand BI.

Watch the 2-minute
customer video ›

Find more SAP solution information. Lines of Business › Solutions ›

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