SAP for Consumer Products helps companies build brand value, deliver innovative products quickly, and accelerate product life cycles, enabling them to achieve customer satisfaction quickly and efficiently – without raising costs or slowing growth.

Check out a list of just some of the companies relying on SAP for Consumer Products. You can also read the following success stories to learn more about how organizations are benefiting from these solutions:

Featured Case Studies and Stories

Brown Forman See how Brown Forman, renowned spirits and wine company, used the SAP Supply Chain Management (SAP SCM) application to merge its supply processes Read the full story.		Colgate-Palmolive Learn how this consumer products company launched a major business planning project with the SAP Trade Promotion Management application. Read the full story.
Arla Foods See how SAP New Product Development and Introduction for Consumer Products provided Arla Foods with integrated support. Read the full story.		Kimberly-Clark Read how Kimberly-Clark reduced the cost, time, and effort of running companywide reports with SAP software. Read the full story.

Showing 1-10 of 135 Page: 10 assets per page 20 assets per page 50 assets per page 100 assets per page   1 2 3 4 5 6 7 8 9 10   | 11-14>> Asset Type:  All Asset Types Customer Success Stories Case Studies ROI Case Studies Customer Success Profile Business Transformation Studies    Title   Asset Type  adidas Examine how this sporting goods manufacturer used SAP software and SAP Consulting services to create an online store for retailers with 24x7 market presence. Just a few months after go-live, customer service and satisfaction increased considerably -- with a 20% process cost reduction and more efficient order processing.       adidas (395 KB) Customer Success Stories Adidas See how this leading German sporting goods supplier relied on the SAP MaxAttention support option to ensure a smooth go-live of apparel and footwear in multiple countries. The in-depth knowledge of SAP experts helped to safeguard critical implementation and rollout projects and optimize performance.       Adidas (269 KB) Customer Success Profile Arla Foods Learn how the SAP New Product Development and Introduction for Consumer Products package provided Arla Foods with comprehensive, integrated support. The result: faster time to market, significantly increased new product sales, and a solid foundation for collaboration with external partners.       Arla Foods (2 MB) Customer Success Stories Arla Foods Learn how this large food products company trains both IT professionals and end users to accommodate major multiple software implementations. The answer involved a customized training program from SAP Education -- beneficial to end users as well as project teams, super users, and technical teams.       Arla Foods  (234 KB) Customer Success Stories Arla Foods Read how Europe's leading dairy supplier needed to integrate its business processes, especially after a series of mergers. The company used SAP software to develop an enterprise service-oriented architecture (enterprise SOA). The result? Faster processing, better quality, and reduced costs.       Arla Foods (191 KB) Customer Success Profile Arla Foods Learn how Europe's largest dairy used the SAP xApp Resource and Portfolio Management composite application and the Collaboration Projects suite to achieve an integrated, sophisticated solution for project and portfolio management. Expert support from SAP Consulting was essential to the success of the project.       Arla Foods (299 KB) Customer Success Stories Asian Paints Find out how a leading Indian paint manufacturer uses SAP NetWeaver Master Data Management to help manage its expanding product portfolio and new acquisitions. The company improved productivity while reducing complexity and lowering maintenance costs through improved visibility and new business rules.       Asian Paints (229 KB) Customer Success Stories Asian Paints Consider how India's largest manufacturer of paints transformed its business with the SAP Customer Relationship Management application -- moving from a strictly product-based company to a services model. Asian Paints achieved improved customer satisfaction of 80% and realized revenue totaling over US$16.6 million.        Asian Paints (400 KB) Business Transformation Studies Bacardi Read how Bacardi, the world-renowned spirits and liquor company, enforces segregation of duties for Sarbanes-Oxley Act compliance using SAP software. Bacardi can monitor transactions across the enterprise, detect violations, and resolve exceptions and deficiencies rapidly, while reducing risk and costs, and save time.       Bacardi (163 KB) Customer Success Stories BakeMark Deutschland Examine how BakeMark Deutschland, a leading supplier of ingredients and products for the European food industries, used the mySAP Customer Relationship Management (mySAP CRM) application to improve the effectiveness of its internal and field sales forces and to gain insight into its customer base.       BakeMark Deutschland (144 KB) Customer Success Stories Showing 1-10 of 135 Page: 10 assets per page 20 assets per page 50 assets per page 100 assets per page   1 2 3 4 5 6 7 8 9 10   | 11-14>>