Streamline mission-critical processes – with solutions built for beverage companies

Develop fresh and innovative ways to become more customer-driven and differentiated from the competition.

  • Accelerate product development and launch
  • Control trade promotion spend and volume planning
  • Gain direct contacts at the point of sale
  • Manage product quality across the supply chain

Find out why PepsiCo chose SAP ›

Customer shops for beverage

Featured Resources

Rows of bottles representing CCE's boost in process support

CCE: Boosting Flexibility and Process Support

Learn how this German Coca-Cola bottler built a composite application that streamlined promotion planning, significantly improved procurement of promotion materials, and established a flexible environment for change with a service-oriented architecture (SOA) – with SAP NetWeaver.

Read the success story ›

Worker in a dairy plant representing Danone's improved product development

Danone: Improving Product Development

See how this successful, global provider of dairy products, mineral water, and nutritional offerings is improving product reliability and safety, and accelerating time to market, with our solutions for integrated product development and compliance.

Watch the customer video ›

Consumers in a busy crosswalk representing how the CP industry is driving profitability in turbulent times

Driving Profitability in Turbulent Times

Find out what CFOs in the consumer products industry have to say about flexible planning, reducing the forecasting gap, and choosing the right technology to support your processes in this international CFO.com survey.

Read the report ›

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Want to learn more about SAP for Consumer Products?

Find more SAP solution information. Lines of Business › Solutions ›