Sales and Service Organizations
The Business Process of Dealer Business Management
SAP for Automotive enables comprehensive management of all business processes for dealerships, whether independent, part of a dealer group, or OEM-owned. SAP integrates dealer-specific processes such as vehicle sales, vehicle service, service-parts management, marketing, and finance.
SAP for Automotive supports a full range of activities related to dealer business management, including:
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New and used vehicle sales – SAP offers capabilities to minimize the administration, finance, and daily operation of vehicle sales by linking customer requests and vehicle orders with existing stock at the dealer, within the enterprise, and in the pipeline.
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Vehicle-service management - SAP gives dealers control over day-to-day operations such as appointment scheduling, work-order management, service reminders, service marketing and reporting, and service-cycle management.
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Parts and accessories sales – SAP optimizes inventory investment to support counter sales and repair and installation activities. The process is integrated with service, marketing, and finance. The dealer has complete control over the movement of both new and returned parts, as well as inventory and parts-procurement processes.
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Marketing – With SAP, you can target new-business prospects while improving customer contact and retention. Capabilities include data management of prospects and customers, as well as automated follow-up for vehicle and service campaigns.
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Finance – SAP offers an integrated suite of ledgers that increases insight for more assured decision-making. It also provides integrated reporting, analysis, and compliance with business process and transaction systems, helping with business planning, forecasting, and cost and profitability management.
Dealer business management is enabled with applications such as SAP ERP. To find out how SAP ERP can help you improve your dealer business management, please complete the "Contact SAP" form and request information about enterprise resource planning.