SAP Social Media Analytics by NetBase

Extract real insights from across the social Web – with powerful social media analytics

Turn massive volumes of unstructured social media data into meaningful insights – with SAP Social Media Analytics by NetBase. This cloud-based solution can help you quantify net sentiment with a sophisticated natural language processing engine – and correlate changes in customer opinion with campaigns, promotions, news, and other events.

  • Uncover insights and trends in consumer preferences, emotions, and behaviour
  • Quantify consumer perception about your brand, products, services, and competitors
  • Track and optimise the social media components of your marketing campaigns
  • Extract insights from user postings including likes, dislikes, and the intensity of buyers’ emotions
  • Drill down to specific details with intuitive dashboards, and easily share insights with your team
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Understand Your Brand Performance

Make sense of what people are saying about your company and your products – with SAP Social Media Analytics by NetBase. Monitor your social channels to protect your brand image, assess your market position, measure campaign success, and more.

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Webcast Replay: Proving Social Media ROI

Hear thought leaders discuss how to define and implement measurable ROI for social media investments – and explore real-world case studies – in Proving Social Media ROI: What is Engagement Worth?, a Webcast sponsored by Social Media Today and SAP.

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Live Webcast: Enterprise Social Media Success

Join Business2Community and SAP on March 4th, 2013 for a special Webcast featuring Oliver Bussman, CIO of SAP. Oliver, recognised as the #1 Social CIO by Forbes, will discuss best practices for leveraging social media to drive awareness and engagement.

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