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Engage today’s customers with SAP marketing software

Deliver personalized, meaningful experiences at every stage of the customer journey – with marketing software from SAP. Gain unprecedented customer insight with Big Data analytics – and leverage that insight to drive customer engagements across every channel to build brand loyalty. Run marketing activities in real time, anticipate and convert on opportunities, and be first to market with innovative offers.

Learn how to improve your marketing ROI
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Connect with the Digital Customer

Today’s connected customers leave their digital footprint wherever they go. How can you capitalize on the information they leave behind? Read the 1:1 Executive Dialogue between industry guru Don Peppers and thought leader Julie Roehm for advice.

Pacific Coast Feather company gains customers by improving marketing management

STM: Driving Better 1:1 Marketing

Société de Transport de Montréal (STM) is the city’s public transportation company, carrying over 400 million passengers per year. Discover how they’re using SAP to offer customers personalized, location-based offers and information on the go.

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Gain an Edge with SAP Technology

Sprint past the competition with the latest innovations from SAP. No matter your line of business, we can help you harness powerful cloud, in-memory, analytics, and mobile technologies – to seize new opportunities and rapidly adapt to change.

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CRM 2014: Las Vegas, April 1-4

Join SAP and SAPinsider to get the latest industry insights and best practices, lessons learned from customers, and product updates from SAP. Early bird expires February 28, so register now to save $200.