Executive Board

Jim Hagemann Snabe

Jim Hagemann Snabe was appointed Co-CEO on February 7, 2010. Besides the role as co-CEO, Jim has a special focus on Strategy and Innovation. His role includes the responsibility for Portfolio Strategy as well as sponsoring the On Demand Line of Products. In addition Jim is responsible for operations, IT and processes across SAP. His in-depth customer knowledge and IT understanding underpin his personal goal of ensuring that SAP supports customers through times of dramatic change, with SAP being a fundamental pillar for sustainable business success.

Snabe joined SAP in 1990 and has been a member of the Executive Board of SAP AG since July 1, 2008. Since 1990 he has held various management roles in consulting, sales, and development. Beginning as a consultant with SAP Denmark he quickly went on to lead the local consulting practice. Snabe briefly moved to IBM Denmark in 1994 and rejoined SAP in 1996 as managing director (MD) of SAP Sweden, successfully developing this market over the following three years. Snabe was then appointed MD of the SAP Nordic region and became a member of the SAP EMEA management team.

Media & Interviews Point of View Presentations  

SAP Execs Outline Plans for Sybase (ComputerWorld - August 19, 2010) SAP co-CEOs Bill McDermott and Jim Hagemann Snabe and SAP CTO Vishal Sikka outline plans for Sybase.

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Companies Start Growing After Crisis (CNBC – July 30, 2010)
SAP co-CEOs Bill McDermott and Jim Hagemann Snabe unveil their thoughts and ideas about leadership styles and SAP's strategy in this exclusive CNBC interview.

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Post-Keynote Interview with Jim Hagemann Snabe (May 18, 2010)
Hear Jim Hagemann Snabe's thoughts on his first hundred days in office with co-CEO Bill McDermott, the economic recovery, and more in this SAPPHIRE Now post-keynote interview.

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In 2002, Snabe was asked to join the company’s global development unit to bring development efforts closer to the market. As senior vice president and chief operations officer of SAP's business solution group, he was responsible for the development of SAP’s flagship enterprise resource planning software, SAP ERP, as well as SAP solutions for financial and public services industries. Later, Snabe took over responsibility for SAP’s industry business unit responsible for developing industry-specific solutions for more than 24 industry segments.

In 2006, Snabe was appointed corporate officer of SAP AG and subsequently was named a member of the Executive Council.

Snabe’s interest and commitment to environmental and humanitarian issues have significantly influenced his views about the role which leaders and IT need to play in creating sustainable and responsible business growth. His management style is influenced by his interest for classical music and inspired by leaders like the famous conductor Benjamin Zanders. Long distance running keeps him fit in body and mind, using running as a way to clear his thoughts and allow new ideas to form. Snabe speaks five languages and received a master's degree in operational research from the Aarhus School of Business in Denmark.

Snabe is a member of the board of Thrane & Thrane A/S in Denmark - a role which keeps him abreast of new trends in IT, globalization and Leadership. In addition, he has also joined the board of directors of Bang & Olufsen Holding A/S in Denmark – a globally well recognized company for high end technology and outstanding Design. Snabe lives with his family in Copenhagen, Denmark.

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