Robert Enslin is president of Global Customer Operations and is a member of the Executive Board and the Global Managing Board of SAP SE. Robert leads the company’s field revenue and enablement efforts, working in tandem with development and support leaders. He is responsible for all activities spanning global and regional sales and operations, as well as SAP’s expansion and growth in strategic fast growth market geographies. Robert also oversees the company’s professional services, industry go-to-market modeling and field execution, line of business solution management, private equity, ecosystem and channels and the related enablement functions that contribute to SAP’s revenue attainment and customer success.
As a member of the Global Managing Board, Robert provides direct input into SAP’s business strategy that fuels the research and development priorities across the company’s innovative solution portfolio. His leadership extends to creating and executing the field and partner go-to-market efforts to accelerate the SAP’s long-term business strategy.
Robert ascended to the SAP Global Managing Board in April 2012, adding to his role as Global Customer Operations President. Prior to 2011, he served as president of SAP North America and was responsible for all of SAP’s business operations in this region. Before leading the region, he served as chief operating officer and executive vice president of Fast Growth Markets for the global field organization. In this position, Robert was responsible for developing operations in India, Turkey, Brazil, China, and other emerging-market countries. It was also during this time that Robert served as the interim president and CEO for SAP Latin America.
Previous to his global positions, Robert served president and CEO of SAP Japan Co., Ltd. At the time, Japan held the designation as SAP’s largest subsidiary in Asia. There he led the organization’s turnaround, building the infrastructure necessary for future growth. Today, China has become SAP’s largest business in Asia and Robert serves as the Chairman of the SAP China Board of Directors, overseeing the company’s multi-year targeted investment in the country’s expansion.
Robert joined SAP in 1992 and was instrumental in building a significant SAP presence in South Africa. There he held numerous roles in consulting, sales, and solutions management before transferring to SAP America in 1997. In North America, he served as senior vice president and general manager of the Northeast region, responsible for leading SAP America’s largest region in sales. He was also the senior vice president of the manufacturing sector for the region. In addition, Robert built the SAP account management program for SAP America through the Global Alliance Account program, which consisted of SAP’s 50 largest customers.
Before joining SAP, Robert spent 11 years in various roles in the IT industry.