Helping the World Run Better

As the market leader in enterprise application software, SAP is at the center of today’s business and technology revolution. Our innovations enable approximately 300,000 customers worldwide to work together more efficiently and use business insight more effectively.

SAP helps organizations of all sizes and industries overcome the complexities that plague our businesses, our jobs, and our lives. With Run Simple as our operating principle, SAP’s nearly 77,000 employees focus on a singular purpose that inspires us every day: To help the world run better and improve people’s lives.

Learn more about SAP

An overview of our business, history, leadership, solutions, and more.

Bill McDermott visits the National Center for Tumor Diseases (NCT) in Heidelberg

Personalized Cancer Treatment

Bill McDermott takes a glimpse into the future of personalized cancer treatment at the National Center for Tumor Diseases (NCT) in Heidelberg.

Youth from around the globe

SAP and TEDxTeen

Youth from around the globe showcase their ideas about how to make the world run better.

billboard over a street

Under Armour Out-Runs & Out-Muscles Complexity

See how Under Armour uses SAP HANA to help push athletes to the next level.

SAP CEO Bill McDermott on the stage

Run Simple

Running a business isn’t easy. Nothing worth doing ever is. Re-imagining your business is even harder. But if it results in simplifying your jobs, your lives, and your customers’ experiences – why wouldn’t you? After all, if you simplify everything, you can do anything.