Collaborative Demand and Supply Planning at Under Armour

Collaborative Demand and Supply Planning at Under Armour
Knowing that proper planning is a key driver for such performance, Under Armour integrated the SAP Advanced Planning & Optimization (SAP APO) component with its implementation of SAP Apparel and Footwear application to do the job. Discover how Under Armour is developing sales projections, planning inventory seasons ahead, and synchronizing their strategic financial plans and market-shattering new-product launches.

Speaker(s):
Jamie Bragg, VP, Planning and Logistics, Under Armour Inc.
Kimberly Slinger, Demand Planning Analyst, IT, Under Armour Inc.

Date of Issue:
12 May 2009

Language:
English

Event:
SAPPHIRE 2009 Orlando Online - Orlando, USA (May, 2009)

Track:
Consumer Industries Track

Solutions:
SAP Supply Chain Management

Industries:
Consumer Products

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