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Consumer Insights and the Ability to Act Fast

Consumer Insights and the Ability to Act Fast
Hear about leading consumer products (CP) companies that are best-in-class in collecting consumer insights and acting quickly on them. This presentation includes an update on the development road map and industry value network for CP.
Speaker(s):
Emiel van Schaik, Product Manager, SAP
Debashish Chatterjee, Product Manager, SAP
Anthony van der Hoek, Dir, Strategy and Business Solutions, The Coca-Cola Company
Date of Issue:
19 mei 2008
Language:
Engels
Event:
SAPPHIRE 2008 Berlin Online - Berlin, Germany (May, 2008)
Track:
Consumer and Life Sciences Industries
Solutions:
All Solutions / Services
Industries:
All Industries
Access the content
Webcasts   Webcast
47:00 Min
Presentaties   Presentation
4.4 MB
Audio   Audio
47:00 Min
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