Developing a customer-centric enterprise is more than just a catch phrase -- it is integral to success in a market full of competition and options for customers. But organizational needs differ when it comes to managing customer relationships: some need a quick fix for a single issue or area, while others are looking for a fast and easy on-ramp to a more robust CRM solution.

Watch the Webcast

SAP has responded with easy-to-use, Web-based solutions that meet current business requirements and deliver new, integrated business processes with minimal disruption. SAP's on-demand solutions for CRM allow organizations to act immediately and grow strategically.

Join this Webcast to find out more about the SAP Customer Relationship Management on-demand solutions, hosted applications that are fast to deploy and achieve quick results as they build the foundation for a long-term CRM strategy.

Topics

• The On-Demand World
  
  Vice President, Software as Service, IBM Global Services
  
  As Vice President, Software as Services, Rick has the lead to create a business for IBM in this emerging market. His primary mission is to define and implement an end to end competency, that spans across offering development, service delivery, and go to market execution. Rick and his team work with traditional ISV providers, net native firms, channel partners, and technology providers to create service offerings, develop new business models, and implement go to market programs, to capitalize on this significant revenue growth opportunity.
  
  Previously, as Vice President, Offerings for e business Hosting Services, Rick was responsible for developing and marketing ‘on demand’ services offerings, for managed infrastructure and application hosting. Prior to joining IBM Global Services, Rick was Vice President, Marketing and Strategy for the IBM ThinkPad Brand. Rick has been with IBM for 22 years. He holds a Masters in Management degree from the Kellogg School of Management at Northwestern University, and a Bachelor of Science degree in Finance from the University of Illinois. Rick McGee , Vice President of Software as Service for IBM Global Services, will discuss the business trend of software as a service. You'll learn more about the advantages of the on-demand option, including rapid returns, lower TCO, and the seamless migration to an on-premise application as needs evolve.
• On-Ramp to the Customer-Centric Enterprise
  
  Senior Vice President, North American CRM, SAP America, Inc.
  
  Pat Bakey is responsible for accelerating revenue growth in the region by extending the strong business value of CRM to existing and new customers.
  
  Bakey has 18 years of experience in the IT industry, managing large businesses and start-ups, delivered strong revenue growth in the areas of software, services and hardware, and driven corporate strategy. Prior to joining SAP America in July of 2004, Bakey served as Vice President of Federal Sales for Siebel Systems. While in this position, he helped to increase Siebel’s revenue from one of the lowest to the second largest within the company. Before working at Siebel, Bakey served as Senior Vice President of Global Sales and Alliances at Content Guard. Pat also held various roles at Xerox Corporation, where he served as VP of Strategic Acquisitions, VP/GM of the Illinois Operations, and has held other progressively responsible sales related positions.
  
  Bakey holds a degree in economics from the University of California, Berkeley and received his master’s of business administration from Northwestern University’s J.L. Kellogg Graduate School of Management. Pat Bakey , SAP Senior Vice President for CRM, North America, examines SAP CRM on-demand solutions as an extension of SAP’s pledge to provide customers with solutions that meet both current and future business needs. You'll hear about deployment options and gain insight into the reasons why an on-demand solution makes sense for many organizations.
• The CRM On-Demand Journey at DuPont
  
  Sales Pipeline Corporate Process Owner, DuPont
  
  Mr. Peyronne has accepted a wide range of responsibilities during his tenure at DuPont since the 1990’s, most recently as the InquiryToClose Global Process Owner, where he defines and implements the sales pipeline and account management processes across the company and creates strategic partnerships with solution vendors.
  Previous assignments include Automotive Business Development Manager, Europe; eBusiness Leader, DuPont Europe; Brand & Retail Manager, Dacron® Europe; and Supply Chain Manager, Dacron® Europe; as well as other sales and business management positions.
  
  Prior to DuPont, Mr. Peyronne held international consultancy and development positions in China and Japan. He received his Masters Degree in Mechanical Engineering from EPFL, Switzerland, and studied Information Technology at Carnegie Mellon University, USA. Gerard Peyronne , Sales Pipeline Corporate Process Owner at DuPont, will discuss DuPont's decision to implement an on-demand CRM solution from SAP. You'll hear more about the business challenges that drove the decision, as well as the functionality that DuPont has realized with the solution. You'll also gain insight into DuPont's lessons learned and future plans.