Bentley Systems Upgrades To SAP CRM 7.0 For Improved Sales, Marketing, And Service Webcast
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Learn how Bentley Systems leveraged the SAP Customer Relationship Management (SAP CRM) 7.0 application to improve customer service and productivity and to drive better business visibility.
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In May 2010, Bentley went live with a broad upgrade to SAP CRM 7.0 that focused on:
Marketing and sales
Service
Interaction center and billing
Key business objectives Included:
Improved customer service
Increased end-user configurability
Increased employee productivity
Better visibility of entire business processes
Speaker
Kiran Koons, CRM Project Manager, Bentley Systems
Jim Goldfinger, Senior Director CRM Customer Value Network, SAP Americas