Watch this on-demand Webcast replay that explores Intel’s journey with SAP Customer Relationship Management (SAP CRM). Learn how Intel used SAP CRM to improve its sales and marketing operations by transforming the underlying enterprise infrastructure, and explore the benefits that Intel has achieved along the way. See why more than 3,500 high-tech companies run their businesses with SAP software.

Watch the Webcast

You'll discover Intel’s strategy to:

• Shift to the Web for greater efficiencies in marketing, support, and sales
• Increase user participation to improve decision support
• Deliver value every three to six months over the course of the transformation
• Use SAP software to drive rapid growth, business model transformation, and innovation
• Leverage technology to grow and transform its businesses

Speakers

• Daryl Ganas, Director, Sales and Marketing Operations and General Manager, Customer Capability, Intel Corporation
• Jeff Staley, Director, Industry Solutions Group, SAP Americas