When implementing an operational system, whether it is an ERP or CRM application, it is essential to connect the dots, to draw relationships between new and existing customer records. Ensuring accurate data is essential to obtaining a complete view of your customers and managing the information within your system as a true corporate asset.

Watch the Webcast

Join us for this Web seminar and learn tried-and-true techniques for building data management best practices into your SAP operational systems, such as:

• Integrating data quality tools at the onset of any implementation to identify and resolve data concerns before going live
• Ensuring data from your sales, marketing, service or back-office systems remains accurate, complete and consistent with information from over 230 countries around the world
• Preventing or identifying potential duplicate entries with powerful matching and householding techniques
• Leveraging data quality processes within your systems to centrally manage business rules and monitor data quality on an ongoing basis

Maximize the value of your investment in SAP by increasing the value of your largest asset - your data.

Speakers

• Susan Hay, Sr. Product Manager, Business Objects, an SAP company