Yoh, A Day & Zimmermann Company
Customer Snapshot: Overview
1st Technology Staffing Firm in America
Yoh knows recruiting is more than just another business process – they can transform companies and change lives. Yoh seeks to match career aspirations and talents to the needs of clients. With SuccessFactors, they’ve built a thriving talent community, and automated processes to achieve a 31.5% overall increase in hires.
Yoh, A Day & Zimmermann Company
Philadelphia, Pennsylvania, USA
Number of Employees
SAP SuccessFactors Recruiting Marketing
Customer Snapshot: History
Customer Snapshot: Business Model
From Staffing Services to Recruitment Process Outsourcing, Managed Services and more, Yoh helps clients navigate their specific talent demands in the Aviation & Defense, Engineering, Federal Services, Healthcare, IT, Life Sciences, Media & Entertainment and Telecom industries.
A workforce solutions company.
Customer Snapshot: Success Strategy
The Technology Staffing Firm that Digs Deeper
Yoh is all about the search. The company uses the strength of their vast network of resources to dig deeper and faster, helping clients uncover just what they’re looking for—whether it’s finding top talent or helping them discover the leading organizations that need their talent most. Yoh uses their wide array of constantly-evolving processes, tools, and data to present clients with insight that prepares them for the future.
Yoh delivers immediate critical talent search and managed or outsourced solutions to match clients with the best talent.
By implementing SuccessFactors Recruiting Marketing as the back end of their new career site, Yoh would gain the ability to measure their recruiting campaigns, track applicants throughout the funnel, build a robust talent community, and automate the job posting and job application processes.
The ability of SuccessFactors to provide Yoh with transparency into their performance and tool automation for speed to market was the top reason they were chosen.
Enter SAP: The SAP Experience
Applicants Aren’t a Secret Anymore
During the implementation process, SuccessFactors provided not only the technology Yoh needed, but also expertise about which new recruiting channels would be best to pursue. With SuccessFactors, applicants now go directly into Yoh’s applicant tracking system, where they’re visible to any recruiter with any opportunity across the organization. In addition, Yoh rebuilt and optimized their career website and tied it into tracking of the company’s advertisements.
With a new career site up and running, Yoh has become much more diversified in how they target candidates. Instead of relying exclusively on traditional job boards or well-known niche sites, Yoh runs a thriving online talent community. In the process, Yoh has become a more recognizable brand—a talent destination, rather than a talent afterthought.
Better Business: Benefits
Visitors to Yoh’s relaunched career site can easily search current openings – or join Yoh’s talent community to keep informed of future ones.
With SuccessFactors Recruiting Marketing, Yoh is able to automate processes and better track their campaigns, leading to more informed decision making. Some key outcomes:
Better Business: Run Simple
Yoh’s entire team has complete visibility into how many offers and hires came from each recruiting campaign, and can easily drill down into individual names and titles to get the full story. Yoh’s strategy is to enable win-win situations: attracting top talent for companies and in turn, providing satisfying, meaningful – and possibly life-changing – careers for people. Now Yoh can go beyond time-to-fill and cost-per-hire and make truly data-based decisions to fine-tune every aspect of their recruiting strategy.
We’re going way beyond time-to-fill and cost-per-hire. With SuccessFactors, we can finally make data-based decisions to fine-tune every aspect of our recruiting strategy.—Cindy Lombardo, Manager, Candidate Marketing, Yoh, A Day & Zimmermann Company
Roughly 10,000 people continue to join Yoh’s talent community each month. The community has swelled to more than 500,000 people—and counting. Best of all, 18% of the members of the talent community don’t even apply for a job until at least 90 days after they register. These are people who probably would have forgotten all about Yoh if they hadn’t kept getting e-mails.
An awesome team – and partnership – with Yoh and SuccessFactors.