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Inserts, Market Coverage, Address Lists, Ext. Delivery
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Partner Opportunities |
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Publishers often extend their portfolio by offering shipping services for products belonging to third parties. These include shipping using address lists as a one-time or recurring service and distributing publications to households in the distribution area using the market coverage function. This means all the households in a defined distribution area are taken into account for delivery, including those that are not already customers. It is also possible to sell vacation packages, merchandising articles, and other products. The logistics functions can be used to process both the publisher's own products and third party products. |
| Content Providers & Suppliers | Editorial | Production | Distribution | Advertisers / Consumers, Resellers & Logistics Partners / Aggregators & Licensees |
| Content Providers & Suppliers | Editorial | Production | Distribution | Advertisers / Consumers, Resellers & Logistics Partners / Aggregators & Licensees | ||
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Publishers often extend
their portfolio by offering other media and non-media products such
as merchandizing to end-consumers. They are also
offering shipping services for products belonging to third parties.
These include shipping using address lists as a one-time or
recurring service and distributing publications to households in
the distribution area using the market coverage function. This
means all the households in a defined distribution area are taken
into account for delivery, including those that are not already
customers. It is also possible to sell vacation packages,
merchandising articles, and other products. The logistics functions
can be used to process both the publisher's own products and third
party products.