SAP Customer Engagement Intelligence

Enhance the effectiveness of every customer engagement with real-time, context-sensitive analytics

Arm your sales, service, and marketing teams with the deep customer insight they need to deliver engaging, personalized experiences – with the upcoming release of SAP Customer Engagement Intelligence powered by SAP HANA. This real-time analytics suite includes SAP Customer Value Intelligence, SAP Audience Discovery & Targeting, and SAP Account Intelligence.

  • Develop a unified view of total customer value across all systems and touch points
  • Provide reps with real-time sales recommendations to close a sale and optimize its value
  • Create personalized marketing strategies based on smart customer segmentation and stratification
  • Invest the right sales and marketing resources into the right customers, products, and channels
  • Identify hidden patterns and trends to hone sales strategies and further target initiatives
  • http://sapvideo.edgesuite.net/vod/media/customer-engagement-intelligence.mp4
  • 488
  • 275
  • A highlighted product on a store shelf, representing an effective trade promotion
  • Tweet this Share on Facebook Share on LinkedIn Share on Google+ Email

Busy shoppers in a crosswalk

Explore SAP Audience Discovery & Targeting

Discover how SAP Audience Discovery & Targeting can help Marketing Managers leverage large amounts customer data across their enterprise to build highly targeted and personalized marketing campaigns that accurately engages and converts customers while maximizing ROI.

Team collaborating around a table

Demo: SAP Customer Value Intelligence

Get a single view of customer value across your ERP and CRM systems, so you can sell more by targeting the right segments – and invest the right resources into the right customers, products, and channels – using the SAP Customer Value Intelligence application.

Manager using a business app on his iPad

Demo: SAP Account Intelligence iPad App

See how easy it is for your field sales reps and managers to uncover real-time sales opportunities, visually locate and compare accounts, access personalized cross-sell recommendations, and more – right from their iPads – with the SAP Account Intelligence mobile app.

Podemos ajudar.

Want to learn more about this SAP solution?