SAP 360 Customer

Supercharge your customer experience with SAP 360 Customer, powered by in-memory computing

Revolutionize customer engagement with SAP 360 Customer – a completely new approach that combines our market-proven CRM software with the latest in analytics, cloud, enterprise mobility, collaboration and social media solutions. Powered by our lightning-quick in-memory platform, SAP HANA, SAP 360 Customer delivers real-time customer insight, real-time interactions, and real-time execution.

  • Combine transactional and external data for a complete, 360° view of your customers
  • Better understand customer needs and preferences – and accurately predict future behavior
  • Deliver contextual, personalized experiences through any channel, on any device
  • Monitor and analyze social media sentiment – and proactively engage with your customers
  • Personalize offers based on customer profile, context, past interactions, and current location
  • Deploy SAP 360 Customer on-premise or via the cloud, and on any mobile device
Co-workers gathered around a mobile device, representing 360 view of customers
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Featured Resources


Customer Service: The Life of Vinny

What’s life like for an Italian coffee maker with a New York attitude working in an office full of interesting characters? It’s pretty boring – until things go horribly wrong and caffeine deprivation sets in. Can customer service save the day? Will Vinnie ever be himself again?

Sales rep using SAP 360 Customer on her mobile device

Sales: Close More Deals

The fun of selling does not stop once the deal is signed. Choose a sales application that eliminates administrative work – so you can spend more time celebrating your win.

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Smarter Business Innovations

Rethink your business processes on the fly – and invent innovative, data-driven business models never before possible – with SAP Business Suite powered by SAP HANA. Learn more about this groundbreaking technology – and discover how businesses can transform into real time industry leaders.

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SAP 360 Customer Solutions